SEO News

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Latest From SEO Moz

  • The Anatomy of a $97 Million Page: A CRO Case Study September 19, 2017
    Posted by jkuriaIn this post, we share a CRO case study from Protalus, one of the fastest-growing footwear companies in the world. They make an insole that corrects the misalignment suffered by roughly 85% of the population. Misalignment is the cause of most back, knee, and foot pain. Back pain alone is estimated to be worth $100 billion a year. Summary We ( […]
  • Understanding and Harnessing the Flow of Link Equity to Maximize SEO Ranking Opportunity - Whiteboard Friday September 15, 2017
    Posted by randfishHow does the flow of link equity work these days, and how can you harness its potential to help improve your rankings? Whether you're in need of a refresher or you've always wanted a firmer grasp of the concept, this week's Whiteboard Friday is required watching. Rand covers the basic principles of link equity, outlines commo […]
  • Pros and Cons of HTTPS Services: Traditional vs Let's Encrypt vs Cloudflare September 13, 2017
    Posted by jrridleyIf you have a website property verified in Google Search Console, and the website is not HTTPS-secured, you’ve likely seen some form of the following message in your dashboard recently: After months of talk and speculation, Google has finally started to move forward with its plan to secure the web by enforcing HTTPS. Although HTTPS had prev […]
  • Announcing 5 NEW Feature Upgrades to Moz Pro's Site Crawl, Including Pixel-Length Title Data September 12, 2017
    Posted by Dr-PeteWhile Moz is hard at work on some major new product features (we're hoping for two more big launches in 2017), we're also working hard to iterate on recent advances. I'm happy to announce that, based on your thoughtful feedback and our own ever-growing wish lists, we've recently launched five upgrades to our Site Crawl. C […]
  • The Beginner’s Guide to Structured Data for SEO: How to Implement It September 11, 2017
    Posted by bridget.randolphHow to implement structured data for SEOWelcome to Part 2 of The Beginner’s Guide to Structured Data: How to Implement Structured Data for SEO. In Part 1, we focused on gaining a high-level understanding of what structured data is and how it can be used to support SEO efforts. (If you missed Part 1, you can go check it out here). In […]

Latest From SEO Book

  • Rank Checker Update April 26, 2017
    Recently rank checker started hanging on some search queries & the button on the SEO Toolbar which launched rank checker stopped working. Both of these issues should now be fixed if you update your Firefox extensions. If ever the toolbar button doesn't work one can enable the Menu bar in Firefox, then go under the tools menu to the rank checker sect […]
    Aaron Wall
  • DMOZ Shut Down March 21, 2017
    Last August I wrote a blog post about how attention merchants were sucking the value out of online publishing. In it I noted how the Yahoo! Directory disappeared & how even DMOZ saw a sharp drop in traffic & rankings over the past few years. The concept of a neutral web is dead. In its place is agenda-driven media. Politically charged misinformed sni […]
    Aaron Wall
  • New gTLDs are Like Used Cars March 8, 2017
    There may be a couple exceptions which prove the rule, but new TLDs are generally an awful investment for everyone except the registry operator. Here is the short version... Imagine registering a domain for $10, building a business on it, and then learning the renewal fee will increase to hundreds of $ a year.— Elliot Silver (@DInvesting) March 7, 2017 And t […]
    Aaron Wall
  • Disappearing Clicks November 25, 2016
    When launched with credits-based pricing well over a decade ago I felt like a kid in a candy store using their competitive research tool. Recently announced they were shutting down, but many of the link analysis & competitive research tools which leverage scraping have also started licensing clickstream data from sources like Clic […]
    Aaron Wall
  • Google & Facebook Squeezing Out Partners November 7, 2016
    Sections Just Make Great Content... Search Engine Engineering Fear Ignore The Eye Candy, It's Poisoned Below The Fold = Out Of Mind Coercion Which Failed Embrace, Extend, Extinguish Dumb Pipes, Dumb Partnerships "User" Friendly The Numbers Can't Work Mobile Search Index Tracking Users Just Make Great Content... Remember the whole shtick a […]
    Aaron Wall

Latest From Pro Blogger

  • 7 Common Newsletter Problems Solved September 19, 2017
    Over the past few weeks, we’ve looked at why email newsletters are so important, what your email newsletter might look like, and how to choose the right service for you. So is your newsletter up and running yet? If the answer is “Yes”, is it working as well as you’d ...more The post 7 Common Newsletter Problems Solved appeared first on ProBlogger.        […]
    Darren Rowse
  • 211: Creating a Successful Podcast – Advice from Pat Flynn September 18, 2017
    Advice from Pat Flynn on How to Create a Successful Podcast Today I have a treat for anyone who has ever considered starting a podcast (or already has one), because I’ve just finished a Skype call with Pat Flynn about the art of podcasting.   As I’ve mentioned in the ...more The post 211: Creating a Successful Podcast – Advice from Pat Flynn appeared first o […]
    Darren Rowse
  • Blog Metrics: Why You Need to Stop Focusing on ‘Vanity’ Stats September 14, 2017
    In a recent ProBlogger Mastermind, I shared a slide that seemed to hit a nerve with the group. While having lots of page views, sessions, fans, followers and even email subscribers may feel good, they don’t actually tell you anything about the health of your blog. I included this in ...more The post Blog Metrics: Why You Need to Stop Focusing on ‘Vanity’ Sta […]
    Shayne Tilley
  • Comparing Email Service Providers for Bloggers September 12, 2017
    This is the third post in our Email Newsletter Series. One major sticking point for most bloggers who are setting up a newsletter is deciding what email service to use. There are lots of different, competing, options out there, and there’s no one perfect solution. Just in case you were thinking ...more The post Comparing Email Service Providers for Bloggers […]
    Darren Rowse
  • 210: Launching a Blog: How Many Posts Do You Need? September 11, 2017
    How Many Live Posts Do You Need When You Launch Your Blog Today, I want to answer a question almost every blogger asks when they start blogging: How many posts should I have live before I launch my blog? It’s a common question I get, and while I’ve mentioned a ...more The post 210: Launching a Blog: How Many Posts Do You Need? appeared first on ProBlogger.   […]
    Darren Rowse

Latest From John Chow

  • $1,054,927.43 In 261 Days September 19, 2017
    When I started 2017, one of my goals was to make $1 million in one year with MOBE. I am super excited to report that today (Sept 19, 2017) I have done it! At the time of this post, I was at $1015,137.66 payout plus $39,789.77 pending payout for a total $1,054,927.43 in just 261 days. That works out to […]
    John Chow
  • How Long Does It Take Google to Index New Links? September 19, 2017
    This is a very popular question and people are always trying to find out how long it takes for Google to index links after you build a link. With each new link built within an authority site, you have the potential to boost your rankings within the SERP’s so it’s no wonder people are always trying to push Google to […]
    Rizvan Ullah
  • Proof That Anyone Can Make Money Online & Get a Free Car September 19, 2017
    During the Titanium Mastermind at the Croc’s Resort in Costa Rica, I had the pleasure of meeting 65 year old Allen Dockter and his wife. They were brand new in the business, had zero internet marketing experience, but managed to make $17K online in 3 months by following the training in my 21 Step System. Allen is living proof that […]
    John Chow
  • Not All Views Are Made (and Valued) Alike September 18, 2017
    With so many different platforms and so many different marketing channels to consider on the Internet, it can quickly become a very dizzying and overwhelming experience. This is especially true if you start to wear yourself too thin and try to be hugely successful on every social network and every possible way to reach your audience. It’s far more effective […]
    Michael Kwan
  • Cool Ways to Integrate Social Media on your Website September 17, 2017
    Social media has always been a great way to build engagement, quickly attracting relevant people to your blog. However, to truly succeed online, you have to know the different ways you can install or integrate social media into your blogging strategy. To do this at one point would be impossible, requiring enormous code, but with companies coming out with sim […]
    Rizvan Ullah

Latest From Search Engine Land

  • SearchCap: Google AdWords addiction ads, Bing on links & Google Home mini September 19, 2017
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords addiction ads, Bing on links & Google Home mini appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
    Barry Schwartz
  • Report: Google to debut ‘Home Mini’ smart speaker for $49 on October 4 September 19, 2017
    The device is Google's answer to the low-cost Amazon Echo Dot. The post Report: Google to debut ‘Home Mini’ smart speaker for $49 on October 4 appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
    Greg Sterling
  • SMX East early bird rates expire Saturday. Register now! September 19, 2017
    The sun is about to set on SMX East early bird rates! Join thousands of search marketers and learn the latest SEO and SEM tactics at SMX East, October 24-26 in New York City. Act now for big savings. Here’s what’s in store: 58 sessions, keynotes and clinics featuring proven, actionable tactics on... Please visit Search Engine Land for the full article.
    Search Engine Land
  • Bing says links are still a very important ranking factor September 19, 2017
    A recent interview with a Bing representative suggested links will be downplayed for rankings in the near future. But that is not currently the case. The post Bing says links are still a very important ranking factor appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
    Barry Schwartz
  • What SEOs need to know about Baidu in 2017 September 19, 2017
    Interested in breaking into the Chinese search market? Columnist Hermes Ma shares some recent Baidu updates, along with SEO advice for those trying to rank in the Chinese search engine. The post What SEOs need to know about Baidu in 2017 appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
    Hermes Ma

Latest From Shoe Money

  • 5 WordPress Stats that Establish WP as the King of All CMS Platforms September 19, 2017
    WordPress has completely changed the way websites and blogs are created on the internet today. It’s tough to imagine the online world of content creation and the internet without WordPress. In short, there would probably be hundreds of millions of fewer websites on the internet today. With WordPress now in its teenage years, the free CMS platform has made it […]
  • Think all the good affiliate niche ideas are already taken? — think again September 19, 2017
    Whether you are experienced and thinking of ways to monetize a new blog or website or a newbie – picking a niche when it seems all the good ideas (or keywords) are snapped up can be a challenge. Sure, competition in affiliate marketing is fierce and you can be left feeling there is no room or way in for you. If you’re stuck feeling this way, here’s a little […]
    Jeremy Schoemaker
  • What Westworld Teaches Us About Website Management September 14, 2017
    The world is slowly moving toward a gloriously automated age. A world of AI, robots, machine learning algorithms, infinite cloud storage, and more. Soon, life will be so automated we could take month long vacations in exotic playlands filled with androids so real we forget they’re androids. Soon we will live in the universe of Westworld. But, if you’ve seen […]
    Ben Mattice
  • The Do’s and Don’ts of Influencer Marketing September 12, 2017
    “With great power comes great responsibility” is probably one of the most misused quotes in the English language. And I’m about to totally abuse it right here. Are you popular? Even marginally so? Do you have connections? Know some of the most influential and awesome bloggers and social media elites in the world? Then you’ve got the power! And I’m going to h […]
    Ben Mattice
  • 3 Ways to Make Money with a Niche Market Blog September 11, 2017
    Blogging is one of the most popular methods for creating content and building a business online. Thanks to the power of WordPress, it’s now easier than ever to not only create a website or blog, it’s also now possible for anyone to start making money online through the use of content creation and providing value to their audience. Blogging is better than eve […]

Latest From Search Engine Watch

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Latest From Search Engine Round Table

Latest From Quick Sprout

  • How to Vet a New Marketing Channel in 3 Days or Less September 17, 2017
    I get this question a lot. “What marketing channel should I focus on?” There are many make or break decisions in business. This is one of them. The thing is, I can’t give you a cut and dry answer. The nature of your business matters. So does the audience that you wish to target. What  [click to continue...]
    Neil Patel
  • How to Minimize Cart Abandonment in Your Checkout Process September 11, 2017
    Recently, I stumbled upon a scary statistic. A whopping 69.23% of ecommerce shopping carts are abandoned. To put this into perspective, for every 100 customers who start the checkout process, 69 don’t finish. Is it a massive problem? Absolutely. These numbers shouldn’t sit right with any business owner. That’s too many lost sales and potential lifelong  [cli […]
    Neil Patel
  • How Important Conversion Optimization Is for Small Ecommerce Sites September 8, 2017
    There are no two ways about it. If you’re in ecommerce, you’re in business to make money. Sure, there may be philosophical reasons why you provide your customers with top-notch service. But ultimately, your goal is to ensure money exchanges hands quicker and more often. The way to achieve that is through conversion optimization. This  [click to continue...] […]
    Neil Patel
  • How to Create the World’s Easiest Mobile Checkout Experience September 6, 2017
    User experience can make or break your business. The checkout process is the most crucial element to consider in that regard. Even more important is the context of that experience. What’s appropriate for the desktop will not be suitable for the mobile interface. For the most part, businesses understand this. It’s why there has been  [click to continue...] […]
    Neil Patel
  • How to Incorporate Social Proof on Every Page of Your Website September 1, 2017
    Every online marketer knows that the Internet is an insanely skeptical place. It’s with good reason. Let’s be honest. Our space is littered with faux gurus and hyped up promises. You’ve seen them: “Make $500 000 with your first online course launch.” “Give me 15 minutes, and I’ll give you a profit generating machine!” Okay,  [click to continue...]
    Neil Patel

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