SEO News

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Latest From SEO Moz

  • 6 CRO Mistakes You Might Be Making (And How to Fix Them) June 27, 2017
    Posted by lkolowichYou just ran what you thought was a really promising conversion test. In an effort to raise the number of visitors that convert into demo requests on your product pages, you test an attractive new redesign on one of your pages using a good ol’ A/B test. Half of the people who visit that page see the original product page design, and half s […]
  • Paint by Numbers: Using Data to Produce Great Content June 26, 2017
    Posted by rjonesx.It's not every day that I write about content. To be honest, it's probably a once-a-year kind of thing. I will readily admit that I'm a "links are king" kind of SEO, and have been since starting in this industry more than a decade ago. However, I do look over the fence from time to time to see if the grass is greene […]
  • Creating Influencer-Targeted Content to Earn Links + Coverage - Whiteboard Friday June 23, 2017
    Posted by randfishMost SEO campaigns need three kinds of links to be successful; targeting your content to influencers can get you 2/3 of the way there. In this Whiteboard Friday, Rand covers the tactics that will help your content get seen and shared by those with a wide and relevant audience. Click on the whiteboard image above to open a high-resolution ve […]
  • The Case For & Against Attending Marketing Conferences June 22, 2017
    Posted by randfishI just finished reading Jan Schaumann's short post on Why Companies Should Pay for Their Employees to Attend Conferences. I liked it. I generally agree with it. But I have more to add. First off, I think it's reasonable for managers and company leaders to be wary of conferences and events. It is absolutely true that if your employ […]
  • ​Moz Local Report: Who's Winning Wealth Management? June 21, 2017
    Posted by Dr-PeteAs more people look for financial advice online, brick-and-mortar wealth management firms and financial advisors are competing harder than ever for search customers. More than 70% of millennials use search engines for research, and 15% of 18–34 year-olds are turning directly to search engines for financial advice. As consumers in their 20s a […]

Latest From SEO Book

  • Rank Checker Update April 26, 2017
    Recently rank checker started hanging on some search queries & the button on the SEO Toolbar which launched rank checker stopped working. Both of these issues should now be fixed if you update your Firefox extensions. If ever the toolbar button doesn't work one can enable the Menu bar in Firefox, then go under the tools menu to the rank checker sect […]
    Aaron Wall
  • DMOZ Shut Down March 21, 2017
    Last August I wrote a blog post about how attention merchants were sucking the value out of online publishing. In it I noted how the Yahoo! Directory disappeared & how even DMOZ saw a sharp drop in traffic & rankings over the past few years. The concept of a neutral web is dead. In its place is agenda-driven media. Politically charged misinformed sni […]
    Aaron Wall
  • New gTLDs are Like Used Cars March 8, 2017
    There may be a couple exceptions which prove the rule, but new TLDs are generally an awful investment for everyone except the registry operator. Here is the short version... Imagine registering a domain for $10, building a business on it, and then learning the renewal fee will increase to hundreds of $ a year.— Elliot Silver (@DInvesting) March 7, 2017 And t […]
    Aaron Wall
  • Disappearing Clicks November 25, 2016
    When launched with credits-based pricing well over a decade ago I felt like a kid in a candy store using their competitive research tool. Recently announced they were shutting down, but many of the link analysis & competitive research tools which leverage scraping have also started licensing clickstream data from sources like Clic […]
    Aaron Wall
  • Google & Facebook Squeezing Out Partners November 7, 2016
    Sections Just Make Great Content... Search Engine Engineering Fear Ignore The Eye Candy, It's Poisoned Below The Fold = Out Of Mind Coercion Which Failed Embrace, Extend, Extinguish Dumb Pipes, Dumb Partnerships "User" Friendly The Numbers Can't Work Mobile Search Index Tracking Users Just Make Great Content... Remember the whole shtick a […]
    Aaron Wall

Latest From Pro Blogger

  • The Psychology of Comparison and How to Stop June 27, 2017
    By ProBlogger expert Ellen Jackson of Potential Psychology Bloggers, solopreneurs, consultants, writers, founders – we’re solo species. Lone hustlers,  tucked in cafe corners with laptops and lattes. We’re perched at breakfast bars tapping keyboards in the early morning light. Hunched at the spare room desk deep into the night. We’re ...more The post The Psy […]
    Ellen Jackson
  • 199: A COOL TOOL To Create Professional Facebook Live Videos June 26, 2017
    A Tool to Create High Quality Live Video on Facebook This episode is presented by The Success Incubator – a brand new event I’m co-hosting this year for ProBlogger readers and online entrepreneurs. The event is happening in Dallas Texas on 24-25 October, and I’m so excited to announce that ...more The post 199: A COOL TOOL To Create Professional Facebook Liv […]
    Darren Rowse
  • Evaluating Your Blog’s First Year: 12 Great Questions to Ask June 22, 2017
    Firstly … congratulations on making it through your first year. A lot of bloggers don’t get that far. During this evaluation, we’ll take a look at key metrics for your blog, but we’ll also be thinking about what you’ve learned and accomplished over the past year. Don’t get discouraged if ...more The post Evaluating Your Blog’s First Year: 12 Great Questions […]
    Darren Rowse
  • 7 Key Design Elements for a Mobile Landing Page that Converts June 20, 2017
    This is a guest contribution from Shane Barker. If you’ve been blogging for awhile, you’re probably familiar with landing pages, and may have even used a few of them for different campaigns. Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service ...more The post 7 Key Design Elements for a Mobile Landing Page […]
    Guest Blogger
  • 198: 6 First Income Streams Recommended for Bloggers June 19, 2017
    6 Recommendations to Monetize Your Blog In today’s episode I want to talk about making money blogging. More specifically, I want to tackle a question from a reader who has been blogging for a while without monetizing but is wondering which income stream she should try  first. I’ll suggest 6 ...more The post 198: 6 First Income Streams Recommended for Blogger […]
    Darren Rowse

Latest From John Chow

  • How Influencers Are Changing the Face of Advertising June 28, 2017
    When I was a kid growing up in the 90s, I wanted to drink Gatorade and wear Nikes because I saw all those commercials on TV with Michael Jordan. Like Mike. I wanted to be like Mike. Celebrity endorsements have been huge for a number of generations and while they may still hold some weight among some circles, the scope […]
    Michael Kwan
  • Former Dishwasher Makes $35K Online In 3 Months June 27, 2017
    Twenty five year old Christian was working as a dishwasher before he discovered internet marketing and my 21 step system. By following the steps, he was able to make $35K in his first three months as an online marketer. I sat down with him in Costa Rica to find out how he did it. Click Here To Download John Chow’s […]
    John Chow
  • SEO Strategies You Can Learn from Your Competition June 26, 2017
    With so much competition online, you really have to be good at what you do. However, competition can be a great thing because you can learn a lot by simply following what others have done before you. Keep in mind, some of your competitors have been in business longer than you so they can provide valuable insight into what’s working […]
    Rizvan Ullah
  • Sally Chow Explains The Titanium Mastermind June 26, 2017
    A lot of people ask me what the Titanium Mastermind is all about. Rather than me explaining it, I decided to let Sally do it. Sally is with me in Costa Rica for Titanium and I figure I’ll kill two birds with one stone. Sally will explain what the Titanium Mastermind is and I would enter her video into the […]
    John Chow
  • Being a Professional Blogger Is Like Being a Fish Out of Water June 25, 2017
    Ever since I started on this journey as a freelance writer and professional blogger, I’ve felt different than almost everyone else around me. When I look at the overwhelming majority of people that I know from high school and university, almost all of them have some sort of traditional job. They might be in communications, they might be in the […]
    Michael Kwan

Latest From Search Engine Land

  • Google News gets a cleaner look, new features to make it ‘more accessible’ June 27, 2017
    The new design is simpler to use, more visually appealing and offers more content and context. The post Google News gets a cleaner look, new features to make it ‘more accessible’ appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
    Greg Sterling
  • SearchCap: EU fine, Google algorithm changes & local features June 27, 2017
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: EU fine, Google algorithm changes & local features appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
    Barry Schwartz
  • Google My Business website builder SEO review June 27, 2017
    Google recently released a website builder product for local businesses. Columnist Tony Edward dives in to see how it works and whether it's worth your time. The post Google My Business website builder SEO review appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
    Tony Edward
  • Thinking about an SEO platform? We compare 13 leading vendors June 27, 2017
    SEO software comes in many shapes and sizes, from rank-checking tools and keyword research toolsets to full-service solutions that manage keywords, links, competitive intelligence, international rankings, social signal integration, and workflow rights and roles. How do you decide which one is right... Please visit Search Engine Land for the full article. […]
    Digital Marketing Depot
  • Branch offers first deep-linking from ads on AMP pages to app content June 27, 2017
    The deep-linking provider is out with ads for AMP that can link directly to specific content in apps. The post Branch offers first deep-linking from ads on AMP pages to app content appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
    Barry Levine

Latest From Shoe Money

  • 5 Ways to Start Earning Money from Home in 2017 June 23, 2017
    At one point or another, you probably thought about the many different ways you could potentially make money from home. Before the internet, your options were quite limited. You had the choice of stuffing envelopes, being a telemarketer or holding Tupperware parties on the weekend. They all sound very fun and entertaining, but if you can’t figure out a way t […]
  • The Wise Advice From a Very Successful Internet Marketer June 16, 2017
    School doesn't teach you shit about how to manage, save and invest money. The amount of money you KEEP will have a major impact on your quality of life until the day you die. So it's worth learning the basics.
    Justin Goff
  • Embracing Failure June 8, 2017
    The thought of failure is what holds most people back from starting something new.....
    Jeremy Schoemaker
  • The Iconic Google AdSense Check and My 10 Year Journey After June 1, 2017
    This is the backstory to one of the most epic and iconic pictures in internet marketing.  When I cashed this check it was accompanied by a $350 unemployment check.  My
    Jeremy Schoemaker
  • The book that made me 200k in one month May 8, 2017
    The key to me making 200k in one month from a project...
    Jeremy Schoemaker

Latest From Search Engine Watch

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Latest From Search Engine Round Table

Latest From Quick Sprout

  • 16 Essentials to Creating a Trust-Boosting Twitter Profile June 26, 2017
    I don’t need to tell you how big trust in business and marketing is. Trust is everything. You can pull every clever trick in the book, invest thousands of dollars in slick, sexy advertising and work tirelessly on conversion optimization tactics. But at the end of the day, it’s trust that leads to sales. That’s  [click to continue...]
    Neil Patel
  • How to Discover Your Customers’ Most-Googled Frustrations (and solve them) June 23, 2017
    Google is a treasure trove for marketers. Currently (2017), it “processes over 40,000 search queries every second!” This “translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide.” And just look at how much Google use grew between 2000 and 2012: It’s ridiculous! And this all means one thing. Google can  [click to continue. […]
    Neil Patel
  • 18 Essentials to Creating a Trust-Boosting Facebook Page June 21, 2017
    Trust has always been important from a marketing perspective. But in my opinion, it’s never been more important than it is today. That’s because so many consumers have an underlying cynicism about brands and companies. And why wouldn’t they be skeptical? Marketing communications account for 70% of today’s spam complaints. Just think of all the scam  [click t […]
    Neil Patel
  • How to Build an Unbreakable YouTube Brand June 19, 2017
    One billion hours of video. That’s how much content is viewed each and every day on YouTube! That translates to 46,000 years of content annually. Another amazing thing about YouTube is the amount of time users spend on it. Believe it or not, the average YouTube session is 40 minutes. That dwarfs the amount of time people  [click to continue...]
    Neil Patel
  • The Marketer’s Checklist for Establishing a Personal Brand June 16, 2017
    I remember when having a personal brand was reserved solely for big-name celebrities. Back in the 90s, you had to be an Oprah-level figure to have your own discernible brand. But the Internet has changed that. It’s made personal branding viable for pretty much everyone, provided you put in the time and energy. That’s why  [click to continue...]
    Neil Patel

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